Luna Boston recently added a customer loyalty program, known as "LB Luxe," with fabulous rewards like free 2nd day air shipping (which you get just for signing up!), and perks that range from Bliss Spa gift cards to a flight to Boston to visit the company's headquarters for a shopping spree.
Customers accrue one point per dollar spent and can redeem points just like cash at checkout, or use them for gifts and services ranging from the practical to the extravagant.