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  1. #1
    Rising Bag Star janelovesbags's Avatar
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    Default the new rebecca minkoff logo

    I just noticed the change! Is this new for Fall? I hope it sticks around, I love the heart and arrow detail. Cute!


    image: zappos


  2. #2
    \(^.^)/ Jennifer's Avatar
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    Default Re: the new rebecca minkoff logo

    Totally agree. I love it!

  3. #3
    Rising Bag Star janelovesbags's Avatar
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    Default Re: the new rebecca minkoff logo

    Do you think this revamp of the logo has to do mainly in part with brand re-identity? She recently lowered the prices on some of her classic handbags, like the MAB's and Clutches because they weren't selling. Probably has to do with how her brand was built on the success of her sample sales.

    I love her bags and I think this new logo is a nice change. A new image. I just hope she can come out with some more new "IT" bags that were as popular as her MAB and MACs.

  4. #4
    smoooosh!
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    Default Re: the new rebecca minkoff logo

    She reduced her prices because of the Economy. Not because her bags weren't selling. If they weren't, she'd be in alot of trouble. Her bags are indeed selling, which is why she keeps reintroducing the MAM/MABS, Nikki's, Clutches, etc because they are so popular. And I think by the Springtime I believe most of those bags will probably revert back to normal prices. Like the Affair is currently $395 on RM's online webstore. And I can guarantee her Spring collection is going to sell out quickly too!

    And I think the new logo is just Rebecca trying out new things. And I'm glad she's experimenting and expanding with new things instead of sticking with the same ol' same ol. I love that logo too, it's refreshing from her usual blah "REBECCA MINKOFF" nameplate seen in a lot of her current bags. I miss her cursive "RM" logo. That was gorgeous.

    And is it just me or am I having a lot of trouble posting on this topic? I kept getting the "Unable to Connect" error message twice on Firefox. That was weird.
    LUSTING: TREESJE Mini Magnolia or Asher (w/braided handle), Black/Gunmetal Jovi or Crimson
    ARRIVING SOON: Rebecca Minkoff the Affair & Kiss Clutch in Fine Wine (on a major ban till 2011)


  5. #5
    ♥ Moderator ♥ Zombiegirl's Avatar
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    Default Re: the new rebecca minkoff logo

    ^^ I agree. I miss the script "RM" logo as well. That was my favorite!
    W I S H ♥ L I S T
    Loving my collection!

  6. #6
    ♥'s RM Jess's Avatar
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    Default Re: the new rebecca minkoff logo

    ^I'm with you both on the cursive RM logo, ZG & shootingstarluma.

    I kind of with RM would stick with one logo rather than changing it. It'd be more classic...like, when you'd look at the logo you'd know it's RM without trying to figure who the bag's made by, KWIM? It's like if LV kept changing the way their logo looked, lol.

  7. #7
    Bag Fan Newbie
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    Default Re: the new rebecca minkoff logo

    Hhhmm Im not sure I like that logo... It looks rather childish, in a Juicy Couture kinda way.

  8. #8
    Bag Fan Newbie Maxxie's Avatar
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    Default Re: the new rebecca minkoff logo

    I like the new logo. It gives me an excuse to buy new bags.

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