Deborah Lloyd unveils her first full collection
Wednesday, June 18, 2008
(NEW YORK) This morning, Deborah Lloyd previewed her first collection for Kate Spade since being named co-president and creative director last November. By all accounts, the Kate Spade woman has managed to retain her intrinsic roots, but that dust of yesteryear has been given a high polish. "I'm awakening Sleeping Beauty," said Lloyd, who gave Fashion Week Daily a one-on-one preview. "I played with scale and color but kept the DNA consistent."

Formerly executive vice president of product development and design, Lloyd, who recently moved to Boerum Hill, Brooklyn, showcased her holiday and resort collections in one fell swoop, interweaving healthy doses of a terrific new ready-to-wear collection. The accessories have each been given their own name by grouping, based on travel destinations: Sullivan Street, which proposes graphic but modern designs; Tarrytown (structured leather); Par Avion (flight), Alpine; Calabasas and Belinas, both in California and Beausoleil, the most luxe grouping, boasting genuine python bags and small accessories based on classic Kate Spade shapes. "I don't think she's changed," responded Lloyd when asked about the evolution of the Kate Spade woman. "She still loves life, she's interested in fashion, but makes her own mark."

Several bag styles featuring the floating Noel logo, inspired by Kate middle name, as both a fabric and insignia. For resort, Lloyd thought big, creating fashionable beach bags that are as ideal for Nantucket as they are for Caribbean getaways. "I feel like I've been able to bring everything I learned working in one here," she said. Shoes were equally charming and party-appropriate.

A new emphasis in the collection is jewelry, which is both statement-making and unassuming at once. "They're whimsical, fun pieces," said Lloyd as she modeled the chunky charm bracelets, rings and earrings.

Rounding out the collection was a delightful collection of ready-to-wear. "We're sending deliveries every six weeks now to give our shoppers fresh options," she noted. "It's more item heavy, like the cocktail dress, as opposed to dictating full-on looks."