September 12th, 2008, 05:06 PM #1
cole haan taps sharapova for new sporting line (usa)
Footwear, apparel and accessories marketer Cole Hann is to launch a new sporting collection fronted by tennis champion Maria Sharapova.
The company, a wholly-owned subsidiary of Nike Inc, says the new collection being rolled out for spring 2009 is "rooted in sport and remixed with fashion."
Cole Haan Sporting includes men's and women's footwear and accessories for day and evening, with style such as elevated wedges, chic flats, sleek sandals and edgy lace-ups. The collection will also showcase Nike Air comfort technology.
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