July 21st, 2008, 06:50 PM #1
Street Science School Supply Line that Gives Back
Back to School is just around the corner! Discover Street Science, the most revolutionary new philanthropic school supply line. Street Science is not only fresh and modern with its designs for today's generation, but it's the first school supply collection to promote education through style, design and today's youth culture. With a strong social commitment, Street Science has established the Street Science Foundation which takes a portion of proceeds from each item sold and makes donations that help support improvements in the school system, which, with their best intentions will breed creative havens where our children can learn and succeed.
Here's the Release:
Introducing Street Science, a new brand of School Supplies promoting education through style, design and today's youth culture!
New York, NY: For Back to School 2008, Street Science’s revolutionary school supplies takes learning to new heights! With a fresh and modern approach promoting individuality, creativity and knowledge to the fashion inspired, music adorning and tech savvy generation, this new collection featuring notebooks, 3-Ring Binders, folders and composition books make the grade! The line inspired by Hip Hop Culture, Retro Fashion, Xtreme Sports and Technology is sure to create a motivational movement among young adults today and for generations to come.
Unique in the school supplies industry, Street Science is cool for a cause and is committed to donating 5% of ALL profits, to its non-profit entity The Street Science Foundation. The Foundation has a goal of raising $3 Million Dollars over the next 5 years, to fund literacy and other educational programs.
The ingenious collaboration of innovative style, design and education encourages youths to be more inquisitive on what they are passionate about, instilling a desire to “learn with style”. Using an authentic approach and based on the philosophy that there is a “science” to everything thus opportunities to learn all around us, Street Science delivers in the most unexpected format and the Fall review reflects this in five groups: Beat Street - pays tribute to hip hop’s influence on pop culture and today’s trends, while Droppin Jewels - shows that knowledge is a commodity. The Blue Print- takes the curiosity of how something’s made by turning it inside out on the cover. Prints& Patterns - is a spin on today’s mix of classic and contemporary style. Camo - symbolizes a popular pattern on the streets and represents the history of a protective concealment turned fashion statement.
“At Street Science we believe that the pursuit of knowledge begins with a spark of inspiration; Street Science is more than a brand, it’s a lifestyle statement” says Founder Joseph Anthony. “You can’t deny the influence that urban and pop culture has on today’s youth. We are just leveraging the power of that culture to inspire students to want to learn”.
In stores now, Street Science products retail from $2.99 to $6.99 and will be sold in K-mart, Amazon.com and at most retailers where school supplies are sold. More info on Street Science can also be found at Street Scienceïƒ¤ Get Yourm Mind Right
About The Creators of Street Science: Vital Marketing
Vital Marketing (vitalmarketing.com) is one of the fastest growing experiential marketing agencies in the country. Growth fueled by a strong expertise in both the Multicultural and Youth Marketplaces, Vital Marketing provides companies with the knowledge and experience to best position their products and services within these demographic. Since being founded in 2000, today Vital Marketing counts Remy Martin, Allstate, The US Army, Pernod Ricard and Nintendo among its clientele with revenues for 2007 of $20 Million.
July 21st, 2008, 06:51 PM #2
July 21st, 2008, 06:54 PM #3
Re: Street Science School Supply Line that Gives Back
What happened to the good old Trapper Keeper?!?!!? Our school banned them!!FALL IS HERE
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