Not Your Daughter’s Jeans Pairs Up with Nordstrom and Susan G. Komen for the Cure to
Help the Fight Against Breast Cancer

Starting May 1st until April 30, 2009, Not Your Daughter’s Jeans will make a $1 donation to the Susan G. Komen Breast Cancer Foundation, based upon women trying on a pair of Not Your Daughter’s Jeans at any Nordstrom store nationwide. Each time a women tries on a pair of jeans, No Purchase Necessary; NYDJ will donate $1, with a guaranteed minimum donation of $500,000 to SGK. This is an expansion of NYDJ and Susan G. Komen for the Cure’s partnership in October 2007.

WHO: Not Your Daughter’s Jeans, Nordstrom and Susan G. Komen for the Cure
WHAT: Exclusive year-long collaboration between all three high-profile companies to promote awareness and join the global fight against breast cancer
WHEN: May 1, 2008 to April 30, 2009
WHERE: Nordstrom stores nationwide
WEB SITE: For more information on the Not Your Daughter’s Jeans brand; and the Nordstrom & Susan G. Komen for the Cure program, please visit Tummy Tuck Jeans®

About Not Your Daughter’s Jeans
Not Your Daughter’s Jeans was founded in 2003 and quickly became known as the most innovative product to hit the fashion and beauty industries since control top pantyhose. Not Your Daughter’s Jeans are the only jeans targeted to women with real curves and are readily available in Europe, Africa, South Africa, Australia, Canada and Panama, as well as in the United States. Please visit Tummy Tuck Jeans® for additional information.

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